Advertising, Subjectivity and the Nineteenth-Century Novel
Dickens, Balzac and the Language of the Walls
Editeur : Palgrave Macmillan
Parution : avril 2009
Nombre de pages : 214
Présentation | Table des matières | Critiques
Présentation
From 1830 to 1870 advertising brought in its wake a new understanding of how the subject read and how language operated. Sara Thornton presents a crucial moment in print culture, the early recognition of what we now call a ‘virtual’ world, and proposes new readings of key texts by Dickens and Balzac.
Table des matières
- Introduction
- The Language of the Walls: Spaces, Practices, Subjectivities
- Reading the Dickens Advertiser: Merging Paratext and Novel
- Balzac’s Revolution of Signs: Advertisement as Textual Practice
- Conclusion
Critiques
‘Thornton has a real gift for detailed, nuanced textual analyses. Shae also shows an impressive ability to draw upon a variety of critical and social theoriests, rangingb from Freud and Benjamin to Agamben and Butler, to add conceptual depth without diverting the argument in tangential or otherwise unproductive directions.’
– Nicholas Mason, Associate Professor of English, Brigham Young University, USA, New Books Online 19